A Transmedia Accelerator for Bold & Original Creators from South Asia.
100% VIRTUAL | IMMERSIVE | PERSONALISED
ABOUT
root.ax is an accelerator designed to dramatically maximize the potential of your media projects through mentorship, networks & financial support.
Working across film, series, audio, journalism, art & culture, we position your projects to the audience & industry, deepen its impact, and extend its IP across formats.
All this while fostering what makes it most valuable: you, the creator.
PAST COHORTS
A space for building
Impactful Immersive Experiences.
Dates TBD
Are you a Creator exploring the realm of Immersive Experiences and engrossing Multimedia worlds (VR, AR, XR, Live Installations, Performing Arts)?
What is it?
A Virtual Cohort focussed on supporting and expanding the potential of immersive experiences built around art, entertainment, tech, and important social causes.
IMMERSE aims to bring together a community of South Asian artists and creators and build impactful Immersive Experiences that can be sustainable in the long run. IMMERSE will help elevate and execute your experience through a series of workshops, curated meetings, and peer reviews by fellow creators.
Application
To apply, please fill out this form.
Deadline: July 5th, 2022
IMMERSE
Are you a Female South Asian nonfiction writer/journalist who's interested
in new media formats?
Do you have a mountain of source material that is going
nowhere beyond the one article?
Does your work focus on culture, technology, gender & identity?
What is it?
A 5 day Virtual LAB focussed on expanding your nonfiction/long form reportage piece into a specific new media outcome like, but not limited to, film, series, podcast and new media.
GROW lab is designed with a mix of Masterclasses & Peer Review sessions for 8 applicants from South Asia, culminating into a story proposal & a real-time pitching opportunity with the potential for story development & IP expansion
Application
To apply or to nominate someone fill out this form.
Adapting Non-fiction for a Multi-Modal Future
27th-31st May, 2022
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We think of every knowledge creator as a startup, only better.
We know it's tough to define a knowledge creator, so let us give you a sense of who we would like to work with: an Academic constructing a virtual museum on Instagram, an AI influencer debating big tech on Substack, two writers building a Wellness Podcast, a Tech startup amplifying creators in the metaverse, a music aficionado creating a music community, a historian retelling events through graphic novels - if you are a creator building bold & original media around topics which you believe have a growing audience and a strong impact on the world, we would like to hear from you.
You can also be a creator working in our focus areas Women & Money | Young Adults | Sports.
What do you get?
We're an accelerator. We want to help you build a viable business as a creator by growing your audience, developing strong IP and multimodal expressions, collaborations with artists, specialised mentorship, finding the right financial partnership and creating a strong social impact with your knowledge.
Application
Application to our KNOW Design Sprint is by nomination. If you would like to be nominated, register your interest here.
A Design Sprint for Knowledge Creators
Dates TBD
Our MAKE programs are for creators who want to work on their craft and dive deeper into their projects.
For our first-ever MAKE program - MAKE a Myth we are turning our focus to the world of Genre Cinema.
MAKE a Myth is A Genre Lab for Horror, Fantasy and Mythological films
where 8 writers & creative producers can hone the skills necessary to create impactful Genre Cinema. Every project will attend a series of meetings with Script Consultants, Genre specialists, Artists & Producers with special attention on world building, character development & writing for multi-modal IP development.
In a final culmination of the program, you will present your project through curated meetings to industry delegates & decision makers.
MAKE a Myth
Who is MAKE A MYTH for?
We are here for writers, directors and creative producers who are involved with Genre projects in Early Development across South Asia.
Application
Application to MAKE A MYTH is by nomination only.
If you would like to be nominated register your interest here
Lab Dates (Virtual):
28th February - 4th March
Follow up sessions in March & May
Our BRIDGE programs are for creators who want to shape a distinct identity for their projects and gain greater visibility in the industry.
For our first-ever BRIDGE program - South BRIDGE we invited creators from South India with projects at an advanced stage of development across film and series originating from Kerala, Telangana, Andhra Pradesh, Karnataka, Tamil Nadu (and the diaspora).
Candidates were taken through a series of sessions with special attention paid to audience understanding, pitching & positioning. In a final culmination of the program, projects were presented through curated meetings to industry delegates & decision makers.
South BRIDGE
Application
Application to South BRIDGE is now closed.
If you would like to be waitlisted for any of our future cohorts register your interest here
FEES & FUNDING
We understand that the development phase of any media project is the most challenging. If you are invited to attend the accelerator you will have the choice to pay the fees upfront or we will invest the fees of the program on your behalf which will be recoupable upon the project being greenlit.
root.ax
ON DEMAND
A program customised for publishers, platforms and studios
to work seamlessly with an international network of mentors and a community of creators with best-in-class creative development tools and processes.
The core of our offering rests in Identifying Story – Audience fit for Content, Creating IP extension strategies and Impact design based on audience affinity.
for more details contact mathivanan@thestoriculturecompany.com